{"title":"Featured Products","description":"","products":[{"product_id":"acid-free-wheel-cleaner","title":"Acid Free Wheel Cleaner","description":"\u003ch2\u003eAcid Free Wheel Cleaner\u003c\/h2\u003e\n\u003cp\u003eBCS Wheel Cleaner is an acid-free, non-caustic solution designed for the routine cleaning of vehicle wheels. It is suitable for use on a wide range of finishes and can be diluted to suit the level of soiling, making it a practical option for both professional detailers and everyday users.\u003c\/p\u003e\n\u003cp\u003eFormulated for dependable, day-to-day performance, it lifts road grime, brake dust and general contamination without the harshness of acidic or aggressive cleaners. Its dilutable nature offers strong value for money, allowing users to tailor the strength for different conditions while remaining safe on all wheel finishes.\u003c\/p\u003e\n\u003cp\u003eBCS Wheel Cleaner is typically used as part of regular maintenance washes or on more heavily soiled wheels that require stronger cleaning power. It can be diluted up to 20:1 depending on the task: around 1:1 to 5:1 for heavily soiled wheels, 5:1 to 10:1 for maintenance cleaning, and 8:1 to 20:1 for sealed or bare finishes where a lighter solution is appropriate. Suitable for both professional and consumer use.\u003c\/p\u003e\n\u003ch3\u003eHow to Guide:\u003c\/h3\u003e\n\u003cp\u003eDilutable down to 20:1 dependant on soiling level.\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHeavily soiled wheels: 1:1 - 5:1\u003c\/li\u003e\n\u003cli\u003eMaintenance washes: 5:1 - 10:1\u003c\/li\u003e\n\u003cli\u003eSealed \u0026amp; bare finishes: 8:1 - 200:1\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003col\u003e\n\u003cli\u003eShake well before use. Dilute accordingly.\u003c\/li\u003e\n\u003cli\u003eApply liberally directly to the wheel surface.\u003c\/li\u003e\n\u003cli\u003eAllow to dwell for a few moments. Do not allow to dry on the surface.\u003c\/li\u003e\n\u003cli\u003eAgitate with a soft bristle brush if necessary.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with a high pressure wash.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BCS Direct","offers":[{"title":"1L","offer_id":53499472314707,"sku":"BCS-001-1L","price":8.95,"currency_code":"GBP","in_stock":true},{"title":"5L","offer_id":53499472347475,"sku":"BCS-001-5L","price":16.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/7701\/9731\/files\/Acid-Free-Wheel-Cleaner-1L.png?v=1779187244"},{"product_id":"acidic-wheel-cleaner","title":"Acidic Wheel Cleaner","description":"\u003ch2\u003eAcidic Wheel Cleaner\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eBCS Acidic Wheel Cleaner\u003c\/strong\u003e is a fast-acting solution designed for the effective cleaning of heavily soiled wheels. Its mildly acidic formula helps break down stubborn contamination, making it suitable for professional environments where wheels require a stronger, more direct cleaning approach.\u003c\/p\u003e\n\u003cp\u003eThe formula is tougher than non-acidic alternatives, allowing it to cut through built-up brake dust, road grime, and heavy deposits quickly. It is dilutable for flexible use, making it an extremely cost-effective option for regular professional work while still delivering fast, reliable results.\u003c\/p\u003e\n\u003cp\u003eThis cleaner is typically used on wheels in professional detailing, valeting, and workshop settings. It can be used neat on heavily soiled wheels or diluted up to 5:1 for lighter contamination. Care should be taken when using the product neat, and appropriate PPE is advised during use.\u003c\/p\u003e\n\u003ch3\u003eHow To Guide:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eDilute with water, or use neat for heavy soiling.\u003c\/li\u003e\n\u003cli\u003eRinse wheels to remove loose soiling.\u003c\/li\u003e\n\u003cli\u003eApply directly to the wheels and allow to dwell. DO NOT allow to dry on the surface.\u003c\/li\u003e\n\u003cli\u003eRinse thoroughly with clean water.\u003c\/li\u003e\n\u003cli\u003eIf soiling remains repeat the process.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BCS Direct","offers":[{"title":"1L","offer_id":53499504165203,"sku":"BCS-002-1L","price":12.95,"currency_code":"GBP","in_stock":true},{"title":"5L","offer_id":53499504197971,"sku":"BCS-002-5L","price":18.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/7701\/9731\/files\/Acidic-Wheel-Cleaner-1L.png?v=1779188544"},{"product_id":"all-purpose-cleaner","title":"All Purpose Cleaner","description":"\u003ch2\u003eAll Purpose Cleaner\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eBCS All Purpose Cleaner\u003c\/strong\u003e is a versatile cleaning solution designed for use on both the interior and exterior of vehicles. Formulated to be safe on all surfaces, it provides reliable everyday cleaning without the harshness of caustic products. Its highly concentrated formula allows it to be tailored to a wide range of tasks, making it suitable for both professional detailers and car care enthusiasts.\u003c\/p\u003e\n\u003cp\u003eThe product delivers consistent cleaning performance across different materials and levels of soiling. Thanks to its high dilution capability, it can be mixed up to 100:1 for light cleaning duties, making it extremely cost effective in regular use. For heavier contamination, it can be diluted to 5:1, providing stronger cleaning power while maintaining surface safety.\u003c\/p\u003e\n\u003cp\u003eBCS All Purpose Cleaner is typically used for general interior cleaning, including plastics, trims and fabrics, as well as exterior areas such as wheel arches, door shuts and engine bays. It is ideal for routine maintenance, pre-cleaning tasks, or situations where a single, dependable cleaner is needed for multiple surfaces.\u003c\/p\u003e\n\u003ch3\u003eHow To Guide: \u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eDilute as required.\u003c\/li\u003e\n\u003cli\u003eApply directly to the soiled area.\u003c\/li\u003e\n\u003cli\u003eAllow to dwell or agitate if necessary.\u003c\/li\u003e\n\u003cli\u003eRemove using a clean microfibre, or swill with water for exterior use.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BCS Direct","offers":[{"title":"1L","offer_id":53499518452051,"sku":"BCS-003-1L","price":8.95,"currency_code":"GBP","in_stock":true},{"title":"5L","offer_id":53499518484819,"sku":"BCS-003-5L","price":19.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/7701\/9731\/files\/All-Purpose-Cleaner-1L.png?v=1779202101"},{"product_id":"chassis-cleaner","title":"Chassis Cleaner","description":"\u003ch2\u003eChassis Cleaner\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eBCS Chassis Cleaner\u003c\/strong\u003e is a professional-grade caustic cleaner designed for tackling heavy grime on vehicle chassis, engine bays and other hard-to-clean areas. Formulated for trade use, it cuts through built-up oil, grease and road contamination, helping to restore heavily soiled components to a cleaner, more presentable condition.\u003c\/p\u003e\n\n\u003cp\u003eIts strong, caustic formulation is built to deal with stubborn deposits quickly and effectively. The product is dilutable up to 20:1, making it a cost-effective option for regular commercial use while still delivering reliable cleaning power on demanding jobs.\u003c\/p\u003e\n\n\u003cp\u003eBCS Chassis Cleaner is typically used on commercial vehicles, undercarriages, engine bays and other heavily soiled areas where standard cleaners are not sufficient. It is suited to professional valeting, fleet maintenance and workshop environments where strength, efficiency and value are key considerations.\u003c\/p\u003e\n\n\u003ch3\u003eHow To Guide:\u003c\/h3\u003e\n\n\u003col\u003e\n  \u003cli\u003eDilute with water.\u003c\/li\u003e\n  \u003cli\u003eApply directly to the surface to be treated via a washer system or hand pump sprayer.\u003c\/li\u003e\n  \u003cli\u003eAllow the product to dwell for a few moments. Do not allow to dry.\u003c\/li\u003e\n  \u003cli\u003eRinse thoroughly ensuring all product is removed.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BCS Direct","offers":[{"title":"1L","offer_id":53499534213459,"sku":"BCS-004-1L","price":9.95,"currency_code":"GBP","in_stock":true},{"title":"5L","offer_id":53499534246227,"sku":"BCS-004-5L","price":27.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1063\/7701\/9731\/files\/Chassis-Cleaner-1L.png?v=1779202162"}],"url":"https:\/\/bcsdirect.co.uk\/collections\/featured-products.oembed","provider":"BCS Direct","version":"1.0","type":"link"}